Revealed for marketers and growth teams

Know the audience before you spend the budget.

Revealed helps marketers analyse the followers of their own X account and their competitors’ accounts to see who those people are (their roles, interests and locations) so campaigns, content and targeting are built on the real audience instead of assumptions.

Questions marketers and growth teams answer with Revealed

  • What share of our followers are actually in our target market?
  • How does our audience differ from our main competitor’s?
  • Which topics does our audience care about beyond our product?
  • Where in the world are our followers concentrated?

How much of @competitor’s audience overlaps with ours?

You share 3,140 followers. Their exclusive audience skews towards product designers in Berlin and London, a segment you barely reach.

Illustrative example

How marketers and growth teams use Revealed

  1. 01

    Validate your ICP

    Bio signals group followers into roles like founders, engineers and marketers, so you can check how much of your audience matches the customer you sell to.

  2. 02

    Benchmark competitors

    Compare two accounts to see shared followers, profiles only they reach, and the language each audience uses to describe itself.

  3. 03

    Plan by region

    Geography shows where followers say they’re based, helping you pick time zones, languages and markets for launches and paid campaigns.

  • Bio signalsPro
  • ComparePro
  • GeographyPro
  • Search & exportFree

What is Revealed?

Revealed is a Chrome extension that analyses the followers of any X (Twitter) account (bios, interests, locations, influencers and audience overlap) entirely inside your browser, so the audience data never leaves your device. It works on the Free plan with unlimited scans and CSV export; Pro adds bio signals, geography, audience comparison, influencers, communities and AI assistant access.

FAQ

Common questions from marketers and growth teams

01Can I analyse a competitor’s X followers with Revealed?

Yes. Revealed can scan the public follower list of any X account you can view, including competitors, and compare it with your own audience to show shared followers, exclusive followers and differences in how each audience describes itself.

02Is Revealed a replacement for X Analytics?

No. X Analytics reports on how your posts perform. Revealed describes who the followers are, including their self-described roles, interests and locations, for any account, not just your own.

03Does Revealed upload the followers I scan?

No. Scans run in your own browser and the audience data (profiles, bios, analytics and exports) stays in Chrome extension storage on your device. Revealed’s servers only handle your account, plan and billing.